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 2021.01.27

“Self-embodied Art-Land”Exhibition at Wuxi Parkson

During Chinese New Year,Wuxi Parkson with well-known contemporary artists,Santu Song, Yang Lu, and Yi Xu, jointly launched an art event named "Self-Embodied Art-Land".



This event overturn the conventional combination of traditional art and commerce, and allowed consumers to easily experience the new immersive art theme through the multi-dimensional presentation of experiential interaction.

The launch of "Self-embodied Art-Land " art theme exhibition embodies Parkson’s firm determination of transformation into "young and trendy" shopping destination

This immersive art theme event has attracted young people's attention and a large number of young people has actively participate in the event, which has deepen the impression of consumers on Parkson's "young" and "trendy" imagine.

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